Backlinks are links that link to your site. They display the progression from one website to another. SEO backlinks are a crucial process element of optimizing your site for search engines. They assist search engines to crawl your website and properly rank the content.
Links that point to your website are called backlinks. They are a significant part of the process of optimizing your website for search engines. The more links you can get, the easier it is to get traffic and rank well.
Have you ever wished you could have more backlinks from high-quality domains? If so, then this is the product for you.
It’s called blogroll backlinks with a good Authority Domain, and it will allow you to get backlinks from high-quality domains with a Domain Authority of 30+. We guarantee that these links will improve your rankings and help your site grow!
Do backlinks still work
Yes, backlinks still work. The reason is that Google has made some changes to its algorithm over the years, but the basics of how it works haven’t changed. So if you’re familiar with how backlinks work, there’s no reason not to continue using them as part of your SEO strategy.
What report shows which web pages get the most traffic
Reporting allows you to view a variety of information about your website, including the following:
The report that shows which web pages get the most traffic is called a “top content” report. It’s found under the “Traffic Overview” section of Google Analytics.
How long does it take to get organic traffic
It’s a question that’s been asked by so many people, and we’re here to answer it.
It can take anywhere from a few days to a few weeks to get organic traffic. The length of time it takes for you to start getting organic traffic will depend on your website and how competitive the keywords you’re targeting are.
The best way to find out how long it will take for your site to start getting organic traffic is to use Google Analytics. Once you have the information from GA, you can then compare it against similar sites in your industry, and see how they did over time!
If you’ve been experimenting with SEO, you’ve probably noticed that not all Nofollow links are created equal. You need to understand the difference between the two types of links before you begin building any backlinks.
Using Nofollow links can help you gain SEO benefits without compromising your website’s ranking on Google. The best way to maximize the benefits of Nofollow links is to create engaging content that will engage your target audience and keep them coming back. Here are some tips to help you build high-quality Nofollow backlinks:
First, you can use a NoFollow extension on your browser to identify Nofollow links. This extension works on both Chrome and Firefox. Nofollow links are more effective for digital marketing activities because they provide more value than just SEO. You can use them for various digital marketing strategies such as guest posting, article writing, and video creation.
How to fix internal nofollow links wordpress
I’m having an issue with internal nofollow links in WordPress.
I have a client who’s doing some SEO work on their site, and they want me to create some internal links between pages on their site. The problem is that they want all of these links to be nofollow—but when I create links through the WordPress interface, the hyperlink text is automatically followed by a visitor’s browser.
Does anyone know how to fix this?
If you have an internal nofollow link on WordPress, you can fix it by going to your Dashboard and clicking on “Edit Page”. Then, click the “Text” tab and find the URL of the page where the link is located.
Now, add rel=”nofollow” and target=”_blank” to the end of that URL. For example: http://www.example.com/page-url?rel=nofollow&target=_blank
The skyscraper technique can be used to get a Dofollow link from a website. It takes a bit of SEO expertise, good taste, and negotiating skills. Guest blogging is an excellent way to get a Dofollow link from another website. If you can write content that stands out from the crowd, you can place it in several places within the post, including the body of the article. A good tip to remember when writing guest posts is to use relevant keywords, as the anchor text will have the greatest impact.
Getting one high-quality link from a reputable source will have more impact than ten low-quality links. You can target sites by their Domain Authority or Page Authority to prioritize the backlinks you need most. Link-building strategies also help indirectly build your brand by increasing the awareness of your brand or product. You can get a high-quality link from any website by following these tips. The more links you get from a site, the more likely people will click on your site.
How to rank higher on google search
Creating and distributing good content is essential for increasing your site’s organic search traffic, but gaining a lot of quality backlinks can be difficult. You must build a solid base of relevant backlinks to get the best results. Backlinks from niche-related websites will give you a higher authority signal. The process of building backlinks is a lengthy one, so be patient. It may take months, years, or even decades to get the results you want.
In addition to building links on your site, you can also try getting your website featured in online publications. Guest blogging is an excellent way to increase your website’s visibility. Guest blogging on other websites can also provide you with quality backlinks. Write articles that contain relevant keywords, and publish them on popular sites. Write and post high-quality, original content and submit them to quality blogs and directories.
Fix all broken links on your website
Make sure all errors on your site that can distract users’ experience are fixed. This will help your google search traffic which may decrease dramatically if these errors are not fixed. Search Engine Optimization (SEO) works better when the technical optimization of your site meets the standards. While optimizing your website, look for the following technical issues.
The speed of site loading
Canonical tag mistakes
How to fix broken links shopify
Shopify offers an easy way to fix broken links in your store.
To do this, go to the admin panel and click on the Settings cog at the top of the page. Then, click on Store settings and select Websites & Domains from the drop-down menu. This will take you to a page where you can manage your domains, websites, and stores.
Next, select Domains from the left-hand navigation bar and then click Manage next to the domain name of your ecommerce site (i.e., www.mystorename.com). Click on Edit next to the Site URL field and enter what you would like it changed to be—you may want to use a 301 redirect here so that users aren’t redirected away from their shopping carts when they hit a dead link in their browser address bar after clicking on one of your products in Shopify’s search results pages or via Google’s search engine results pages (SERPs).
Create quality content
Produce high-quality content on your pages, especially your homepage. Your content will attract many visitors to link to your site if your pages contain useful information. In creating a helpful, information-rich site, write pages that clearly and accurately describe your topic.
How to write a four page essay in an hour
If you’re going to write a four-page essay in an hour, you need to be prepared.
First, start by making sure that you have access to all of the resources you need. You’ll want to have your notes, prompts and research materials ready so that you can get right into writing once the timer starts.
Next, set up a clear time limit for yourself. If you have an hour, then give yourself exactly one hour—no more and no less than that amount of time. If you begin with a deadline in mind, it will make it easier for you to stay focused on what needs to be done without getting distracted by other things that could potentially slow down your work process (like Facebook or Netflix).
Finally, make sure that there are no distractions around when it’s time for writing! Turn off any notifications on your phone or tablet so that they don’t distract from what’s being written down on paper (or screen). The last thing we want is for someone else’s opinion on something trivial like politics or sports scores getting in the way of our own creative process – because those things aren’t important enough!
Link building strategy
If you are wondering how to build high-quality backlinks for your website, you’ve come to the right place. You’ll need original research and case studies relevant to your industry if you have a product or service to promote. Using the “search” function on Google, you can find recent articles in your niche that link back to your website. Creating a business profile in high-quality niche-relevant business directories is a great way to build quality backlinks.
Why do you need to create statistics content as a link-building strategy?
Content creation takes multiple people and time to truly be done well. Aim for high-quality content by creating valuable, informative, and educational content that targets your ideal buyer persona.
Boost your brand awareness
When you want to help your brand stand out as a thought leader, one of the most effective ways to do that is by crafting content with accurate statistics for your consumer base, product, or industry.
This approach is straightforward. When done correctly, others will look to you to provide reliable and trustworthy data. It will create sharing opportunities for your content and boosts your brand’s credibility.
Now, at this point, I want to emphasize that gathering data doesn’t mean chewing up different stats from around the internet and spewing them back out again. The data you choose to share should be as original as possible and directly relate to what you do as a business. Although these types of posts can be more challenging to create since you’ll need to morph into your detective data-gathering mode, they are incredible assets for improving your website and your brand’s authoritativeness.
Increase Your Domain Authority With Quality Backlinks
Backlinks are foundational to SEO. Backlinks play an influential role in search engine ranking. Search engines like Google will also see you as trustworthy if you are a trusted website that receives backlinks from other sites. It will give your pages a better opportunity to improve your content’s discoverability by people and search bots and increase referral traffic.
The more backlinks you receive from high-quality websites which are relevant to your industry, the better the impact on your domain authority.
How to get good backlinks
For many businesses, the goal of SEO is to earn high-quality backlinks. You can’t rank highly in search engines without them.
However, there are several ways to earn good backlinks. Below are a few valuable ones for you to get started:
Leverage your network or customers for guest post content. While the effectiveness of link-swapping guest posts has been diminished, useful content from people outside your organization can still provide value.
Create content that is educational, authoritative, and trustworthy
Execute site audits to maintain healthy SEO and fix broken backlinks
Become a thought leader in your industry by developing original research, writing about industry updates, creating a strong social presence, and more.
Building quality backlinks is a great way to get your website noticed by search engines like Google and Bing. You can use clever strategies or techniques to build backlinks to your website. If you’re just getting started, the whole process might be time-consuming. However, it’s well worth it in the long run because it will help increase your website traffic and rankings on search engines like Google and Bing.
Need to get your website noticed? We can help. Our DA30+ to DA90+ backlinks will boost your rankings and get you noticed by the search engines.
The truth is that Google is the authority on everything related to online content. If you want to do any type of marketing and or search engine optimization, then Google should be your starting point. You can learn a lot about link building, SEO, online marketing and conversion rate optimization by connecting with Google directly.
Google has released many reports through their webmaster resources section that have been very helpful for me in my research and development efforts as an SEO consultant in the past few years. They also have an incredible amount of data that goes back many years which gives them a unique perspective on trends within their space since it’s more than just looking at what’s happening today.
No one wants to be penalized.
Google is the authority when it comes to search. If it’s not clear how Google defines a link, then you can be sure that your website will be penalized for having paid links.
No one wants to be penalized by Google for something as simple as buying a backlink or two, right? Well, first of all: not all backlinks are created equal. This means that some links will have more weight than others and some won’t even count at all! But on top of that…
Don’t buy backlinks.
This is very much the case. Don’t buy links (or pay for anything else, for that matter). A lot of people do this, but Google frowns upon it and will penalize you if they find out you bought links to your site.
Even more importantly, buying links isn’t a good strategy in general. It’s not a long-term investment because the quality of that link won’t improve over time – it’ll be useless after a few months or years when Google updates its algorithm again and no longer considers those links as relevant or high-quality. Also, buying high-value links from sites with low domain authority is even worse than buying from sites with high domain authority because they have less potential to help improve your rankings in search results. Therefore, buy backlinks online on sites that are very trusted and reliable.
When it comes to backlinking, there are a variety of different opinions on what the most effective best practices are. Even though some tactics may work, they are not all equal. White Hat SEO versus Black Hat SEO offer two extremely different perspectives on acquiring backlinks. White Hat SEO is the correct way to optimize websites. Black Hat SEO is the opposite of White Hat SEO.
Black Hat SEO violates search engine guidelines, uses manipulative tactics, and focuses on quick wins. One of the main characteristics of Black Hat SEO is buying backlinks for SEO. This article will tell you about buying backlinks for SEO, why you should not do it, and the proper way to gain backlinks.
Not all links are created equal.
One of the most important things to understand about links is that not all links are created equal. Not all sites have the same authority and not all links on a site are weighted equally. Links from high quality sites, relevant sites, and/or sites with high PageRank (PR) will always be more valuable than links from low quality or unrelated sites.
Remember that not all links are created equal. A link to your blog from the home page of The New York Times will far outweigh a link from an unknown blog. You should not only strive to build a lot of backlinks but also try to receive them from authoritative sites and highly relevant sites. These will, in fact, increase your PageRank value and ranking and possibly send you a stream of referral traffic as well.
The PageRank of a blog correlates with the domain authority and actual popularity of that site. The whole point of link building, however, isn’t to increase this magic number (especially now that it’s no longer available to the public). The point is to rank well for your target keywords and for as many .
The best links are high-quality, relevant and not paid-for (except maybe some Google ads). They come from sites that have already established themselves as authorities in their field. So if you’re writing about mobile security, you’ll want to look for links from tech blogs like TechCrunch or Gizmodo; if you’re writing about nutrition, well known sites like WebMD or Healthline might be good options.
What were the actual benefits from these links?
Traffic – All the above websites have lots of traffic and the day the posts were featured on their home pages, I received a good amount of traffic coming to my blog.
Industry recognition – It is always good to get referenced by some of the top blogs in your industry.
More natural links – When the big guys link to you, other blogs link to you as well. If you are important for the big blogs, you are also important for the smaller blogs.
Courage – Similar to the 2nd, but when you see those natural links flowing in, you get more courage to continue what you do.
More social shares – The posts that attracted natural links were the ones that got the most attention in social media networks as well.
Better rankings – Incoming links do affect rankings and the pages that received those links enjoy good first page rankings.
You have no control over who links to you or how they do it.
You have no control over who links to you or how they do it. You can’t force them to link to your content or give you a link.
Google says that there are two main reasons why paid links don’t work:
The likelihood of getting caught by Google is too high. Google has a team of engineers whose sole purpose is to track sites and monitor their behavior for signs of spamming, including paid links from other websites. As soon as these engineers find a site that is likely guilty of this practice, they take action against its ranking in Google Search results or even remove it entirely from the index altogether (known as “de-indexing”).
It doesn’t actually help with rankings because search engines don’t want websites getting ahead by paying off other people. In addition, when they see someone buying links, they may start using that information when deciding whether or not you deserve higher rankings on SERPs compared with other sites out there—and since we know now that paid links don’t work anyway, it seems like this could only hurt your chances!
There really is only one way to build links – create great content and wait for others to link to you.
If you want to build links and boost your search engine rankings, then you can’t rely on the quick-fix solutions that some SEOs might offer. There really is only one way to build links – create great content and wait for others to link to you.
Let me tell you a story about how I got my first link from Huffington Post (HP). I was working at an agency that prided itself on being able to get clients featured by HP. But it never worked out for me as an employee because they didn’t care what linkbuilding tactics we used; they wanted “good stories” and “great writers” rather than someone who could “hack the system” or manipulate Google algorithms.
I don’t know if there’s anything more satisfying than getting a big brand like HP interested in your content—it’s incredibly validating! We were fortunate enough that our CEO was able to meet with Darren Rovell, who runs sports business coverage at HP, and pitch him the idea of covering our client’s story; he loved it!
When the Google founders created their first website ranking algorithm, natural links played a very important role. Twenty plus years later, natural links are still very important with one major difference. Thousands of people try on a daily basis to manipulate the Google algorithm by generating back links that look like natural links and Google is continuously revising their ranking algorithms to spot and deemphasize these fake links.
Other than that natural links are more important than ever not only for rankings but also for traffic, and industry recognition. They are also the fuel to keep content marketers do whatever they can do best i.e. create and promote content. The best way to become a link magnet is to create good content, make social media connections with people that may be candidates to link to your content, rinse and repeat.
If you’re trying to build backlinks for your website or blog, you might have heard that it’s all about the outreach. And it’s also important to buy backlinks cheap. As easy as it is to find a list of influencers in your niche and send them links to your content, there are some things you should do—and not do—that will help you get those backlinks. If you follow these link building tips, then you’ll be golden!
Don’t interrupt them
If at first, you don’t succeed, try, try again…and then again, and then maybe one more time – then probably stop. Following up is essential in link building outreach, and if you only ever send an initial email, you are going to severely limit your success.
It’s often the case that your first email gets buried in an inbox or the person you’re trying to reach opens it but gets distracted – people are busy, and sometimes they just need an extra nudge or two. Furthermore, following up is a quick, low-effort activity.
Follow up in your original email thread so you can simply direct their attention to your first email, with all the necessary details, rather than typing it out again. Also, make sure you give people time to respond to your emails – don’t send another email the next day!
However, there is a point of diminishing return with follow-ups (where your emails become a nuisance) and it’s clear that the person you’re contacting is not interested in linking. At Page One Power, we’ve found that three to four emails are usually appropriate, with the highest response rates coming on the third email. If you’ve sent four emails with no response, it is time to move on.
Don’t send them too many link requests
Sending too many requests at once can overwhelm the recipient.
You don’t want to send a link request every week or two, because that can come across as desperate.
You should only send one link request per week, but not more than that. It’s best not to send more than one request per month for each website you contact—unless they say it’s okay!
Don’t make it hard for them to see the value of your content
Make it easy for them to see the value of your content
Make sure that the content you link to is easy to find, read, share, understand and interact with. You may think that you’re doing a good thing by linking out to another piece of content, but if your readers can’t easily find it or don’t understand what they need to do when they get there (like sign up for an email list), then all the time and energy you spent developing that strategic link will be wasted.
Don’t ask to guest post on their website
Don’t ask to guest post
While many websites and blogs do accept guest posts, the fact is that it’s still in your best interests to link out to your own content whenever possible. This allows you to control the messaging around your brand, which is a huge advantage over having another website or blog writer writing about you.
Don’t ask them to share on social media
Link outreach is not a promotional activity. It’s not about sharing links or boosting numbers on social media platforms like Facebook or Twitter but rather providing value through content creation, distribution and amplification through third-party sources like influencers and industry experts who can help spread the word about new products/services/campaigns etc…
Don’t be too forward in your link request
The first don’t is not being too forward in your link request. This mistake comes in two forms:
Aggressive Link Outreach emails are those that start off with a “Hey, I saw you post this article on X topic and thought it was interesting! Do you mind if I share it on my blog?” Then they go on to make demands like “I will be sure to link back to your site as well.” It’s important not to come across as demanding or greedy when asking for links because this can create bad blood between bloggers and potentially damage their reputation as well (especially if they reject the request).
Outreach is all about the delicate balance between you and the influencer. Find that balance and the backlinks will follow.
Don’t do outreach on your own. Link building is a process, one that requires teamwork and collaboration with other people in your industry. If you try to do it yourself, it’ll be more difficult for you to get what you want out of the relationship (the link).
Don’t forget why you’re doing outreach in the first place: To build authority online and make yourself an authority in your niche, so that people will come back to your site time after time because they know they’ll get what they’re looking for from a trusted source like yourself.*Don’t ignore Google’s guidelines for link building!*If someone approaches me asking for a link but doesn’t meet my criteria for one—for example, she’s not relevant enough or isn’t active on social media—I tell them no immediately so there aren’t any misunderstandings later down the line.”
Remember, outreach is about finding the balance between you and the influencer. You need to give them a reason to link back to you, and they need to be open-minded enough to see that value. By following the guidelines above, you’ll be well on your way to getting those valuable links.
A few months ago, I wrote a piece about how Google hates guest blogging. Some people took issue with it; others said I was right on the money. But my favorite part of the conversation in the comments was when they started to wonder whether Google had moved the goalposts again. With all the chatter around link building, spammy links and Google’s stance on it, no one is quite sure what you can do anymore to signal authority and trust to Google’s algorithms. Well now we know: Don’t buy links. And don’t use web 2.0 pages that have been created just for SEO purposes (known as web 2.0 links). That seems like quite a broad definition, but John Mueller from Google has provided a specific example of what not to do: Don’t create blogs that are essentially link farms for businesses. Here’s an excerpt from his response during a Google Webmaster Central office-hours hangout:
Mueller has been preaching against this link scheme since the original Penguin algorithm update in 2012.
When Google released Penguin 4.0, Google said that update was about devaluing links, not demoting links. Meaning, Google would simply ignore the spammy and bad links and your website would not be demoted because of those links. Well, Google said sometimes Penguin can also demote your site. This kind of goes against all the messaging Google has been saying since Penguin 4.0 was released? Maybe John was not specifically only talking about the Penguin algorithm, but link algorithms in general?
John Mueller of Google was asked at the 37:06 mark “Is the penguin penalty still relevant at all or are less relevant/spammy/toxic backlinks more or less ignored by the ranking algorithm these days?” John replied saying that in most cases, Google will just ignore the links but in some cases, where there is a clear pattern of spammy and manipulative links by the site, Penguin may decide to simply distrust the whole site.
John said “I’d say it’s a mix of both” when he answered that question. Meaning, Google Penguin can both ignore links and demote sites, if necessary. John said “if our systems recognize that they can’t isolate and ignore these links across a website.” John added that if Google can see a “very strong pattern there” the Google “algorithms” can lose “trust with this website” and you may see a “drop in the visibility there.”
Mueller defines web 2.0 links as using a blogging platform for the sake of getting backlinks.
Web 2.0 link building is a form of link building where you sign up at sites that are typically but not limited to social micro-blogging sites. After signup, you are granted a subdomain or a web space where you can blog and publish links to yourself. This form of link building isn’t limited to blogs, it also includes obtaining links from author, user, and website profiles on other sites.
Examples of sites that have been abused in Web 2.0 link building are:
An example of how in the past some have obtained a free link on someplace like Tumblr is to sign up, get a subdomain of Tumblr, and then create blog posts with links back to the spammer’s website.
A blog about cars, with links to car websites, isn’t a web 2.0 site, but a blog about dogs with links to car sites is a web 2.0 site.
At the beginning, the term web 2.0 was associated with websites for the exchange of photos and videos like YouTube. Today, many companies are using these tools for marketing, sales, and public relation activities. For example Pedigree, the dog food brand of Mars Inc., has launched a own dog community, where dog owners can set up a profile for their dogs and themselves. They can exchange experiences, grab information, or just publish the latest photos of their sweeties.
The best way to tell if you have any web2.0 sites linking to you is to look at who’s linking to you and check out their content.
At this point, you’re going to transform your web 2.0 into a super relevant resource that Google and anyone who stumbles upon it will appreciate. “Filler” content is the relevant content you will be posting the web 2.0 other than the article, which will host the link back to your site. Deciding how much filler content you want to use is completely up to you. I will typically use anywhere between 3-8 relevant posts to avoid any consistencies.
Promoting your own links on other websites is not good SEO practice
These are the top-ranking factors Google considers when it comes to showing results on the search engine result page (SERP). Given that much of search engine optimization centers around getting lots of good links to and from your website, it’s essential to learn how to make these links work for you.
When you’re trying to rank your own website in search engines, it’s important to avoid using web 2.0 sites. Google has been pretty clear on this and they will punish your site if they think you are doing it. It’s better to focus on building high-quality content and promoting that in other ways like guest posting or social media marketing.
The Natural Link is a great resource for anyone looking to start a link building campaign. They have everything from the basics of what links are and how they work to in-depth guides on how to do your own link building.
So, you want to know what a natural link is and why it’s important for your online marketing. That’s great because this article will explain how natural links are different from other types of backlinks, how to get them, and why you must be cautious about where you publish your content. First, though, we’ll answer the question: what is a natures link ? Read on to find out more!
A link that appears on a third-party website and points back to your website or another site is called a backlink.
Links on websites other than your own that go back to a page on your website. Backlinks are also called inbound links because they represent another website’s traffic coming to your own site. The quality and quantity of your backlinks can help you rank higher in search engines such as Google and Bing. This is because your backlinks are considered an indicator of how popular your website is with users. Implementing, managing, and analyzing the performance of backlinks is an important aspect of search engine optimization (SEO) and SEO strategies. On-page optimization is a process of creating content that helps search engines (and users) understand what your website is about. Off-site optimization is about demonstrating to search engines that your content offers value to third parties. And the most important value statement is a backlink.
If the backlink is natural, it means that the content is related to the one where the link appears.
Natural backlinks are a major factor in calculating a domain’s overall authority, which in turn influences its rankings for various keywords. Semantic search–including artificial intelligence (AI), machine learning (ML) and natural language processing–help to determine whether a link was acquired naturally or unnaturally.
Unnatural backlinks earn penalties from Google (both manual and algorithmic) and harm domain authority and trust. While natural backlinks help you grow your rankings and overall web traffic.
To get around this, many search marketers simply adjusted their link building tactics to make their links appear to be more natural, rather than relying on the proper cultivation of purely natural links.
Sometimes people wonder if Google penalizes for backlinks.
In simple terms, a penalty is a “punishment” manually imposed on a website by Google’s webspam team. This generally happens when the website violates Google’s quality guidelines. This penalty results in a dramatic drop in rankings and organic traffic loss. It’s worth mentioning the negative effect of Google’s algorithm updates must not be mistaken for a penalty.
Google does not use the term “penalties” in its documentation. Instead, it calls them manual actions and algorithmic actions. If your organic rankings and traffic suddenly drop while your website has no downtimes or technical SEO issues, you may be facing one of two things:
Your website was reviewed by a human and got a manual action.
A Google update resulted in an algorithmic action demoting your website.
Google’s mission is to present the best results to its users. Its quality guidelines explain what it expects from websites. Any attempt to manipulate its ranking factors or abuse its quality guidelines is called spam.
Guest posting is a great way to connect with the audience and build brand awareness.
Some people may be skeptical to the idea of guest posting – submitting to your own hard written articles to other blogs (commonly for free) sounds counter-intuitive when you could be spending that time on your own website.
However, there are many far-reaching benefits to guest posting:
Appeal to a new audience
If you only post on your own blog, you’ll only ever be targeting your own audience (how ever much it may grow over time). However, by guest posting on other blogs, you’ll be raising your brand awareness amongst an audience who may never have heard of you — and with a quality post, may quickly become your audience as well.
Build your authority
Quality articles are highly valued online, especially when so much waffle is churned out these days. Target sites known for their authority on certain subjects, and where you too can showcase your expertise on your niche. Submitting evergreen, informative content to authority website’s, in turn, builds your authority in your field.
Generate traffic to your site
Guest posting is a great way to generate more traffic to your site. This won’t just be in the single day that your post goes live either – your link back to your own site will be live along with that guest post for months, and even years in many cases. If your post is successful, you’ll see a steady stream of traffic to your website from that same guest post — giving your potential new audience a chance to see what else you can offer.
Boost Your SEO Performance
Another major benefit to guest posting is that it can also positively impact your SEO performance. Guest posting on a larger and more authoritative site will provide a valuable backlink to your site, in turn raising the authority of your website. This is a fact many spam companies try to take advantage of, so be mindful if someone ever contacts you asking to guest post on your site that they’re from a genuine blog that relates to your niche.
Guest posting should be treated as a marketing tool – you should use it wisely.
Drives traffic to your website
What is guest posting if it does not build backlinks that bring traffic from other websites to your own site? This is known as referral traffic. That’s why backlinks are also termed as incoming links or inbound links. The best way to explain the purpose of your guest post backlinks is to understand what they can do for your website. Good backlinks can:
Drive more referral traffic
Allow better crawling for search engines
Improve your organic ranking
Take Bryan Harris, for example. He created a full-time business from a single guest post on Okdork.
Bryan is the mind behind the online video-making company Videofruit. Surprisingly enough, before his guest post was published at Okdork, his own blog received only 285 visitors daily. It was a different story once his guest post became live, though! It received 1,086 visits on the same day and 686 visits the day after—73% of which consisted of new audiences. Once readers found his post on Okdork.com, they wanted to know more. Naturally, huge traffic poured into his own website within just 2 days and resulted in a 12% conversion rate.
Boosts your domain authority
Domain authority is a way to determine the chances of your website getting good traffic and a high ranking on search engines. This metric directly impacts search engine ranking, and improving it can benefit your website. High-quality guest blogs on sites with high to average authority can probably get you a 60+ DA, according to SEMrush. On the other hand, spammy, average guest posts will score around 40. Low-quality articles will likely score under 40 and will definitely damage your brand’s ranking.
Therefore, you should aim to write really great to moderately good blogs for mid-tier and high authority sites only. This way, some of your best works get published along with some good (but not so great) content. Even a decent quality guest post on a high-authority site allows you to increase your brand identity and reputation. This is a gold mine for your organic traffic. The only trick here is to stay relevant to the niche topics of these high DA websites to get approved.
Silvio Porcellana, the CEO and founder of Mob.is.it had published a significant amount of guest posts before seeing any visible difference—44 guest blog posts within just 5 months. While the referral traffic growth was not as promising, the direct traffic from search engines showed a 20% increase. As a result, the domain authority also went from 29 to 34/100.
Develops new relationships
Guest posting is a symbiotic marketing tactic that benefits both parties (the origin and the destination website). It also further extends your reach and helps you build a connection with other bloggers as you collaborate. Moreover, your new readers might find your article intriguing and decide to engage in the comments section. These are great in terms of SEO and other metrics, but one overlooked factor is the connection that they build.
Author and marketing consultant John Jantsch used this tactic surprisingly well to promote his book, Duct Tape Selling. Jantsch wrote just 7 guest posts and used his connections with a few of the major marketing blogs to promote the book. Brian Solis and Copyblogger were a few of the prominent names on that list. After that, John just mentioned the book’s name in his author bio in the guest posts. It worked like a charm!
Natural links are not only important for SEO, but they can grow your reputation as well
Natural link sounds basic, and perhaps presumably obvious to some. But then again, it’s the same presumptions that make this two-word phrase a particularly interesting bone of contention in the SEO world. For demonstration, consider a series of quality backlinks built through guest blogging. And to be specific, assume the inbound links were placed contextually within a well-written article, which was then published without soliciting payment.
how to get natural backlinks ? Natural link building or unnatural link building? Well, some webmasters would say that natural backlinks are the unpaid ones, while unnatural gains involve the link schemes that are widely penalized by the Penguin algorithm.
Others argue that natural backlinks are contextually placed white hat links, which are meant to act as an organic connection between the referring and the destination domains. Notice the confusion between the two sets of definitions?
If you, otherwise, try to seek clarifications from Google, you’ll notice that its Webmaster Guidelines only describe possible scenarios of unnatural links – leaving the rest of the interpretation to you. Tell you what, though. This uncertainty ends today.
We invite you to follow along as we explore the basic concept of natural backlinks, how they differ from unnatural links, plus the benefits of natural link building. Then to top it all off, we’ve featured four actionable strategies that you could use to get natural backlinks.
When it comes to backlinks, what matters the most is that you build them naturally. The best way to do that is by creating high-quality content and promoting it on social media. You should also try guest posting – this way you’ll be able to get links from other websites in your niche in exchange for contributing your knowledge. It’s important not only for SEO but it can grow your reputation as well!
In the hunt for quality links, one must consider many different factors. After all, link quantity doesn’t necessarily equal quality. Links are important to SEO, but not all links are created equal. Below, we’ll explain three of them and how to find quality backlinks. Finding quality backlinks can be a daunting task. Luckily, there are a few simple steps you can take to make sure your links are helping your SEO rather than hurting it.
Make sure the site linking to you is relevant and high-quality.
Make sure the page receiving the backlink is relevant and high-quality.
Don’t create a link farm or use any other blackhat tactics to get more links from unrelated sites just for the sake of getting more links.
How many people link to them?
One way to judge the usefulness of a link campaign that someone may suggest to you, is asking yourself (or your SEO) how likely is it that visitors from the sites they want to attract links from will convert? This isn’t about accuracy, like actual numbers.
What I’m going after is a back of the napkin guesstimate. It’s a quick way to get a thumbnail estimate as to whether something is or is not useful.
Are links from unique domains or from a set of related domains?
Domain Authority (DA) – Domain Authority is a Moz proprietary metric from 1-100 which predicts how well a domain will rank in Google based on a machine learning algorithm of link metrics.
Page Authority (PA) – Page Authority is a Moz proprietary metric from 1-100 which predicts how well a page will rank in Google based on a machine learning algorithm of link metrics.
Linking Domains (Total Linking Root Domains) – Number of unique root domains linking to a target. Two links from the same website will only be counted as one linking root domain.
Inbound Links (backlinks) – An incoming link from a page on another website back to your own site.
Spam Score – Represents the percentage of sites with similar features we’ve found to be penalized or banned by Google. This does not mean that the site is spammy. It’s best to use this is a guide to potentially spammy sites for further investigation.
How many other quality links does each domain providing backlinks have?
In one corner stands backlink quality. Marketers everywhere are arguing that all you need to worry about to improve your rankings is the quality of the backlinks you’re generating. There’s no need to worry about the number of backlinks so long as the ones you generate are from high domain authority websites.
But are they right?
In the other corner stands those who argue for the quantity of backlinks.
They say that the amount of backlinks you generate is far more important than the quality of those backlinks. In fact, they would argue that the quality of the backlinks matters very little if at all.
But are they right?
Well, that’s what we’re going to discuss. And my goal is to finish this debate once and for all. Or at least to settle it until Google comes out with a new algorithm update.
Link quality is important for a website’s success.
Building links will depend on how effective your efforts will be. It will take some time to attract relevant natural links, so your actions would have to be consistent in getting quality backlinks from related sources. Getting a higher rank from search engines would mean that you would have to be effective in securing high-authority links. At the very least, it would take about three months. It would be tempting to take shortcuts that could help you build a number of links in the quickest possible time, especially if you’ve just started.
However, it’s best if you don’t give in to such temptation; some link-building schemes, such as link farms that are basically meaningless zombie sites, would just boost your ranking artificially. Your site’s links should be from a high-quality, relevant, and well-ranked site to be of any use at all. Pursue and identify possible linking opportunities only after you’ve determined them to be legitimate so as not to waste your efforts.
If you’re looking to take a more proactive approach toward improving the quality of your own backlinks, we suggest reaching out to websites whose users are likely to be interested in your content and asking if they’d be willing to share it (if not, don’t be discouraged—it’s just one way among many). You need to buy backlinks for bulk purchase to improve the quality of your site.